With Chinese government maintaining its tough stand on Skype services in the country, 3J Communications has adopted a new strategy to popularize Skype phones among the Chinese customers.
3J Communications, one of the largest Skype phone makers of the world has reportedly inked an exclusive TV, online and newspaper promotion agreement with US-based NTDTV, a Chinese language TV network to promote its 3J Skype phones.
3J Communications promotion campaign directly targets the Chinese-speaking audiences throughout the world. There are nearly 223 million Chinese-speaking viewers in the world including China. The deal with NTDTV provides 3J a better a way to hit these potential customers.
Al Abrams, Vice President of Corporate Communications for 3J agrees,
The largest numbers of Skype users worldwide are Chinese-speaking individuals. This agreement will make it possible for us to market and promote our innovative low-cost Skype phones directly to this huge TV, newspaper and online audience.
