In the world of mobile telephony, there are new offers and systems coming in at the rate of dozen per second.
Now a company is on the way to offer free mobile calls to its customers on a unified network. And the revenue will be generated through mobile advertising.
The European company Blyk, founded by a former Nokia president, is similar to the Skype system and is expected to start the Europe-wide operation this year.
The company aims to target the young generation which is always connected to the mobile. Blyk’s step in this direction is expected to generate a favourable response.
Free is welcome anytime. And free calls are more than enough to lure the young generation.
