First, I saw the above image in Flicker. Skype coupons (I guess) are being attached in the Coke bottles. Later, I was confirmed that Coca Cola is endorsing Skype in Japan.
Buffalo is promoting its Skype headsets through Coca Cola, which has just completed its 50th years in Japan. The winners will be provided 17,000 BMH-E03 series analog headsets.
The campaign will go on till July 13 with nearly 9.5 million Coke bottles carrying Skype cards to be available in 38600 stores in Japan. It is the most convenient way to hit the customers. The promotion will benefit both the companies.
