America’s leading cable operator Comcast has added more than one million subscribers for its Comcast Digital Voice services in less than two years. The growth can be attributed to the aggressive marketing strategy and continual ad campaign rollout of a $33 per product first-year bundle of phone, high-speed and video services.
Steve Burke, CEO of Comcast Corporation says,
Comcast Digital Voice and the Triple Play bundle continue to exceed our expectations. Customers are attached to the convenience of the service and the value of the $33×3 offer.
The company is increasing its job growth projections this year to meet the accelerating customer demand for the bundle and Comcast Digital Voice service, he added.
As of now, Comcast has a 66,000-member cable division workforce enabling customers to connect Comcast Digital Voice and other cutting-edge cable, entertainment and communications products and services. Nearly 4,000 employees will join them.
